It is a newly established international school catering to students from the age of 3 to 18.
The school was founded shortly before the onset of the Covid pandemic. Within just a year of operating in a physical setting, the school had to make a complete transition to online classes. Struggling with a lack of digital presence from the outset, the school faced challenges in attracting new signups for a span of two years.
Furthermore, due to insufficient staffing and each staff member taking on multiple roles, the admissions team was unable to dedicate proper attention to managing leads and inquiries. This negatively impacted the business revenue growth.
Actual Appointment Rate
Turned Up Rate
Increase in Organic Digital Footprint
Increase in Conversion Rate (Enquiry to Sign Ups)
Increase in Sales Revenues